Attracted by the promises that bottle of shampoo or conditioner is making to give you super soft, shiny hair? Well, steer clear of any product containing Keratin because that wonderful ingredient has come from ground up horns, feathers, hooves etc. or, put another way, the ground up animal equivalent of our hair and nails. The animals are unlikely to have given up those voluntarily unlike us on a trip to the hairdresser or manicurist! Still sounding like an attractive ingredient to wash your hair with?
P.S. Phyto-Keratin or Phytokeratin is made from corn or wheat protein so that one we’ll allow!